The go-to brand for everyday clothes, LA-based James Perse, is available at SVMOSCOW now. Its founder was an ardent surfer and a hockey player, planning to dive into sports professionally but the relaxed lifestyle of Los Angeles was what took over him and drove him to fashion. The label's DNA constitutes minimalistic yet finely cut basics made of premium-quality materials. Among the fans of James Perse is a wide range of almost any Hollywood star who loves the straightforward styling of basic tees with rugged jeans and worn sneakers: from Kardashians to Hillary Duff, from Courtney Cox to Keanu Reeves. Discover James Perse Pre-Fall 2018 collection online now. Discounted included in the banner link. To get the offer just click the banner.